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Video: Pepsi create World Cup interactive vending machines for football fans

Pepsi Max create World Cup interactive vending machines to reward fans for showing off their football skills.

Pepsi Max have created interactive vending machines to encourage football fans to get into the World Cup spirit.

The soft drinks brand has joined forces with Lionel Messi, Robin van Persie, David Luiz, Sergio Ramos, Sergio Aguero and Jack Wilshere to create a #FUTBOLNOW squad.

Alongside this, Pepsi have created limited edition vending machines that carry a motion sensor, which will pick up any fan showing off their football skills.

Any fan who can keep the virtual ball in the air for 30 seconds during a number of challenges will be rewarded with a can of Pepsi Max.

Find out how the challenge works in the video below:

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Carlos Tevez of Juventus celebrates after scoring his team opening goal during the Serie A match between Atalanta BC and Juventus at Stadio Atleti Azzurri d'Italia on December 22, 2013
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