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Troy Deeney targets David Beckham-level notoriety

Watford captain Troy Deeney says that he hopes his name will become as notorious as that of David Beckham.

Watford captain Troy Deeney has revealed that he wants his family name to be as renowned as that of David Beckham.

The 27-year-old is enjoying his most successful season with the Hornets, who were among the pre-season favourites to be relegated but now find themselves ninth in the Premier League, and has been linked with a £20m move to Arsenal.

Speaking to The Independent, Deeney admitted that he now has ambitious plans to turn himself into a global brand in order to give his family "a better outlook on life".

"I am incredibly motivated. I want to take my brand, which is my family, the Deeney name, and make it the biggest it can be. I'm not scared to say that. I want the Deeney brand to be the David Beckham brand. I don't want to be a model or anything. Look at this [face], it's just not going to happen. I just want my whole family to have a better outlook on life," he said.

"I have bought my mum a new house, a new car. Any issues I can take care of and she's not struggling anymore. That is something football has enabled me to do. I can feel [my family] are taken care of now.

"I want my kids to grow up and have options. I don't want them to go into anything and think 'I have to do this to earn money'. I want to create opportunities and that's why I am setting up a charity at the moment – Troy Deeney Foundation Changing Lives – and that's what it will do. Create opportunities."

Deeney has seven league goals to his credit so far this term.

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