William Hill Promo Code: Get £60 in free bets (July 2024)

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18+. Play Safe. From 00:01 on 18.10.2022. £30 bonus. New customers only. Minimum £10 stake on odds of 1/2 (1.5) or greater on sportsbook (excluding Virtual markets). Further terms apply. #ad

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By Stephen Haydock | Last updated: 17 July 2024

Are you looking for a promo code to boost your betting funds? If so, then you might want to check out William Hill. Right now, the William Hill promo code allows new players to secure themselves £60 in free bets.

Taking advantage of the William Hill promo code is quick and easy, so you'll have the free bets in no time whatsoever. Read on to find out exactly what you need to do to bag those William Hill free bets.

William hill promo code

William Hill Promo Code: Bet £10 Get £60 in Free Bets

New customers at William Hill are rewarded for joining with £60 in free bets. When you register as a new player at William Hill, via the desktop site or the mobile betting app, you'll get £60 in free bets, after making a first deposit and placing a qualifying bet of at least £10.

William hill offers Bonus offerConditionsSign up link
Sports welcome offer£60 in free betsStake £10 at odds of 1.5 (1/2) or greaterClaim offer
Vegas casino offer£40 in free spinsStake £10 at odds of 1.5 (1/2) or greaterClaim offer
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Poker Bonus£100 in bonusesWagering: 40x, Expiry: 14 days, Redeemable: £20Claim offer
18+. Play Safe. From 00:01 on 18.10.2022. £60 bonus. New customers only. Minimum £10 stake on odds of 1/2 (1.5) or greater on sportsbook (excluding Virtual markets). Further terms apply. #ad  

The William Hill promo code entitles new players signing up for the first time to get £60 in bet credits from betting just £10 as a first wager. This will come in the form of £20 in credits to use with the William Hill Vegas promo code, and a further £40 to use on sports betting markets.

Here’s how to get your hands on both the William Hill casino promo code and how to get the free bets for their sportsbook:

  1. Sign up to William Hill as a new player.
  2. To do so, you will need to enter personal details, create a username and have proof of age too.
  3. Once past this part, enter a payment method where you will deposit cash.
  4. Deposit at least £10.
  5. Place at least £10 at odds of 1/2 or higher.
  6. Free bets will be awarded to you once your first wager is settled.

How to Activate the William Hill Promo Code

Activating the William Hill promo code is easy and will not take much of your time. However, it is essential that you remember to enter the promo code when you sign up, and you will see this listed on the second page when you make an account.

If you have an ID to prove your age when creating an account and a payment method ready to use, the process shouldn’t take you longer than 10 minutes.

William hill login

Here’s how to get going with William Hill:

  1. Sign up to William Hill as a new player.
  2. Enter personal details when prompted to do so.
  3. It is essential that you enter the William Hill promo code in the box during the signup process.
  4. Enter a payment method and provide sufficient ID to prove your age.
  5. Once you sign up and enter the promo code, you are good to go. To get this welcome offer, you should wager at least £10 at odds of 1/2 or higher.
William hill promo code

Why use this promo code?

  • Sportsmole’s trustworthiness spans over a decade. It provides in-depth betting reviews and guides to help users get the most out of sports betting and information on how to get free bets.
  • By using this William Hill sign up promo code, you may get a higher bonus than not using this code at all.
  • By using this code, you allow yourself to get the best value when making a new account.

Where to use William Hill Promo Code | Upcoming sports events

Once you have received your free bets, you can use the £40 on any sports bet. However, there are some events and games you may want to use the sports bets on, such as the upcoming 2024 Olympics in Paris, where you can bet on each event, including the popular ones like the 100m.

William hill sports

The Euros and Copa America have now passed as well, which means the Premier League is just around the corner, and you can get odds of 8/15 for Manchester United to beat Fulham on opening night soon.

Sports Betting options at William Hill

you've registered as a new player at William Hill and deposited and placed a qualifying bet, you'll have three separate £10 free bets to use. The good news is that you won't be short of betting options. There's a fantastic sports betting variety available at William Hill.


In total, more than 30 sports are available to bettors, including all the main sports such as Football, Tennis, Golf, Horse Racing, Greyhound Racing, Motorsports, Basketball, NFL, NHL, MLB, NBA and Cricket. For most of the main sports, like Football and Tennis, there are loads of competitions available. Whether you like to bet on Premier League football or National League football, top-tier ATP tour events or lower-level events, you'll certainly find what you're looking for at William Hill.

Here's a full rundown of the sports that can be bet on at William Hill:

  • 🏉Aussie Rules
  • 🏈American Football
  • 🏸Badminton
  • 🏀Basketball
  • 🥊Boxing
  • 🏏Cricket
  • 🚴Cycling
  • 🎯Darts
  • 🎮eSports (several)
  • ⛳Golf
  • 🏁Greyhound Racing
  • 🤾Handball
  • 🏇Horse Racing
  • 🏒Ice Hockey
  • 🏍️Motor Sport (several)
  • 🏉Rugby
  • 🎱Snooker
  • 🏓Table Tennis
  • 🎾Tennis
  • 🏐Volleyball

Within each sport, there are not only several competitions available, but there are lots of markets too. Naturally, the more popular sports have more markets available. For example, each and every top football match, such as the Premier League or Champions League, has 100+ markets available. Again, you won't be short of choice.

William Hill promotions | new customer offers

Firstly, William Hill’s offer of £60 in free bets from betting just £10 is certainly one of the best on the market, so even if you don’t want to use their other promotions, the William Hill sign up promo code is worth using.

William Hill offers more than just excellent sports betting options, as players can play poker, bingo and a wide range of casino games as well, including games with a live dealer.

The William Hill promo code for free spins means you can also get 10 free spins on Fishin' Frenzy by using the William Hill casino promo code.

Players can also get 100 free spins when depositing £50 daily. There's also a free daily bonus drop where players can get free spins if they can drop the ball in the correct zone.

William hill promotions

William Hill also offers bigger odds on every UK race with their Lengthen Your Odds to be used on single markets only. They also have extra places on horse racing, making the chance of winning through horse racing with them much higher.

Be sure to check out their top tipster free-to-play horse racing game too, where you select your horses and earn points with a chance to win a jackpot prize up to £5,000.

Another popular promotion with William Hill is their 2 Up market, where you are paid as a winner if your team in football takes a two-goal lead, even if they go on to lose the game.

Promotions for Existing Players

There are a couple of interesting promotions available to existing customers right now. Firstly, the promo that allows players to boost the odds of accumulator bets containing three or more selections is particularly appealing.

Basically, this allows you to get bigger odds on acca bets that contain at least three legs, thus increasing your potential payout. There's also an accumulator insurance offer for existing players which allows you to insure accas containing five or more selections, resulting in money back if the acca loses by just one leg.

William hill existing customer offers

William Hill’s Banking Methods – Deposits, Withdrawals, Limits and Delays

Payment methodDepositsWithdrawals
Visa✅ Yes❌ No
Bank transfer✅ Yes✅ Yes
PayPal✅ Yes✅ Yes
Apple Pay✅ Yes✅ Yes
Online banking✅ Yes✅ Yes
Cash vouchers (William Hill Cash Direct)✅ Yes❌ No

William Hill’s Reputation as a bookmaker

William Hill has been operating as a retail bookmaker since 1934, making it one of the oldest sports betting operators in Europe. The bookmaker can be downloaded as a desktop app on your computer or on the Google Play Store or App Store.

William Hill has operations in various countries and has, within the past few years, moved into the growing North American betting market until being acquired by Caesars. Here are the countries where you can bet with William Hill:

  • Andorra
  • Austria
  • Iceland
  • Latvia
  • Luxembourg
  • Malta
  • Spain
  • United Kingdom
  • Norway
  • Argentina
  • Egypt
  • Gibraltar
  • Ireland
  • Liechtenstein
  • Macedonia
  • Moldova
  • Slovakia
  • Sweden
  • Australia
  • Finland
  • Hungary
  • Italy
  • Lithuania
  • Malaysia
  • Montenegro
  • Slovenia
  • Ukraine

William Hill is also licensed under the UK Gambling Commission under account number 39225, and its headquarters are in Gibraltar.

SourceRatingNumber of ReviewsNumber of DownloadsUser Comments
Google Play Store4.3/528k reviews1M+ downloads“So far I really like the app. easy to navigate and very responsive. However, I was emailed a promotion and denied it when I followed the link to the app”

William Powell – 4/5
App Store4.7/5162,156 reviewsInformation not available“Been using WH for a while. Good enough for my needs but I am getting more and more frustrated with trying to lay a bet and finding that there are no odds offered. I bet a lot on the golf but am aggravated because WH rarely offer anything on ladies golf”

– 2/5
Trustpilot2/55,721 reviews“William Hill online Casino is One of my favourite Casino great games highly Professional staff very friendly very helpful customer service fast withdrawals fair games”

Haq Nawaz – 5/5
William hill app

Check out our extensive review & download guide of the William hill app.

What to do if the William Hill sign up code doesn’t work?

If your William Hill promo code is not working, please check out the customer service options listed on this page. You can contact William Hill via live chat, email, social media or phone them too. Live chat is normally the easiest and quickest option, as the agent you are talking to has access to your account there and then, and the wait time seems to be less from our experience.

If you are unsatisfied with your experience with William Hill and your inability to correctly use the William Hill promo code with no deposit, take a look at bet365. This bookmaker has some of the best promotions and sports betting options around, including best odds guaranteed for all UK and Irish horse racing.

William Hill’s Customer Service Information

As mentioned, live chat is usually the best option for contacting customer service. We found that the waiting time was a little less in this method than waiting on the phone. We contacted their live chat on two different days to gauge the most out of this process.

One day, we waited just three minutes, and the other almost instantly brought us onto live chat. Ultimately, it depends on the time of day and the day itself.

Here are the options you can use for customer service:

  • 📞 Phone: Call 08705 181715
  • 📧 Email: customerhelp@williamhill.co.uk
  • 💻Online: Visit the William Hill customer support webpage
  • 𝕏 Twitter: @willhillhelp
  • 💬 Live Chat: http://wh.bet/LiveChat

William Hill FAQs

How can I withdraw my winnings with William Hill?

William Hill allows you to withdraw your winnings through PayPal, bank transfer, online banking and Apple Pay.

What can I use the William Hill welcome offer on?

William Hill hands the £60 in free bets in the form of £40 to use on sports betting markets and £20 to use on William Hill Vegas.

Is William Hill legit?

William Hill has been providing retail sports betting since 1934. It has since become one of the most reputable sports betting operators in the world, and its operations have now expanded into North America.

Can I cashout my William Hill bonus?

Each William Hill promotion will have a wagering requirement, meaning you may need to play through each promotion a little more than just once. These, however, are listed above for you to see and this information is also available in their terms and conditions.

How to Enter Promo Code William Hill

You will be instructed to enter the William Hill free 10 promo code during the signup process. This will be available to use within a box where you will type it in or copy and paste it over.

Summary of the William Hill Promo Code Review

I think the William Hill promo code is one of the best around. Most bookmakers are not offering as much as £60 in free bets, so this instantly puts them ahead of their competitors.

The only issue I do have is how you get this split into £40 sports bets and £20 in free bets with William Hill Vegas, and although this still equals to free bets, not everyone plays with a casino and would prefer to bet on sports.

Ultimately, you have to bet on sports to get this bonus, but are rewarded with casino free bets. It doesn’t make much sense, but nevertheless, £40 in free bets is a fantastic welcome offer that any new William Hill player should use. And, at the end of the day, you only need to wager £10 by using the William Hill code for free spins.

Within each sport, there are not only several competitions available, but there are lots of markets too. Naturally, the more popular sports have more markets available. For example, each and every top football match, such as the Premier League or Champions League, has over 100 markets available. Again, you won't be short of choice.