William Hill promo code 2024: Get £60 in free bets

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18+. Play Safe. From 00:01 on 18.10.2022. £30 bonus. New customers only. Minimum £10 stake on odds of 1/2 (1.5) or greater on sportsbook (excluding Virtual markets). Further terms apply. #ad

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By Stephen Haydock | Last updated: 23 October 2024

Are you looking for a promo code to boost your betting funds? If so, then you should check out William Hill. The William Hill promo code 2024 allows new players to secure £60 in free bets.

Using the William Hill promo code is quick and easy. Read on to find out how to bag those William Hill free bets.

William hill promo code 2024

William Hill new customer offers

New customers at William Hill are rewarded for joining with £60 in free bets. When you register as a new player at William Hill, via the desktop site or the mobile betting app, you'll get £60 in free bets, after making a first deposit and placing a qualifying bet of at least £10.

William Hill offersBonus offerConditionsSign up link
Sports welcome offer£60 in free betsStake £10 at odds of 1.5 (1/2) or greaterClaim offer
Vegas casino offer£40 in free spinsStake £10 at odds of 1.5 (1/2) or greaterClaim offer
Bingo bonus20 free spins Stake £10 on Irish Magic (20x wager requirement)Claim offer
Poker Bonus£100 in bonusesWagering: 40x, Redeemable: £20Claim offer
18+. Play Safe. From 00:01 on 18.10.2022. £60 bonus. New customers only. Minimum £10 stake on odds of 1/2 (1.5) or greater on sportsbook (excluding Virtual markets). Further terms apply. #ad  

The William Hill promo code entitles new players signing up for the first time to get £60 in bet credits from betting just £10 as a first wager. This will come in the form of £20 in credits to use with the William Hill Vegas promo code, and a further £40 to use on sports betting markets.

How to enter and use the promo code on William Hill

Activating the William Hill promo code is easy and will not take much of your time. However, it is essential that you remember to enter the promo code when you sign up, and you will see this listed on the second page when you make an account.

If you have an ID to prove your age when creating an account and a payment method ready to use, the process shouldn’t take you longer than 10 minutes.

William hill login

Here’s how to get going with William Hill:

  1. Click any of the links in this article to go directly to the William Hill sign up page.
  2. Enter your personal details and a copy of your ID to create an account.
  3. Add the William Hill promo code in the box when prompted to do so.
  4. Enter a payment method and provide sufficient ID to prove your age.
  5. Click “Confirm” to validate your account.
  6. Make a first deposit of at least £10.
  7. Wager at least £10 at odds of 1/2 or higher.

Your free bets will be awarded to you once your first wager is settled

William hill promo code

Does William Hill offer free bets?

Yes, William Hill offers £60 in free bets as part of this sign up offer for new customers. The free bet offer is the “Bet £10, Get £60” deal, where customers place a qualifying bet and receive £60 free bets in return.

These free bets can be used across a variety of sports markets, and any winnings from free bets are credited as withdrawable cash, though the original stake from the free bet is not included in winnings. Besides welcome offers, William Hill often runs free bet promotions for existing customers, especially around major sporting events or on specific accumulator bets, which we'll get into later.

Why use this promo code from Sportsmole?

William hill sports
  • Sportsmole’s trustworthiness spans over a decade. It provides in-depth betting reviews and guides to help users get the most out of sports betting and information on how to get free bets.
  • By using this William Hill sign-up promo code, you may receive a higher bonus than not using it at all.
  • By using this code, you allow yourself to get the best value when making a new account.

Pros

Great value: Massive 600% increase on initial deposit
Low qualifying deposit: Only £10 is needed to qualify
Low minimum odds: Qualifying bet only needs to be at odds of 1/2 or higher
Flexibility: William Hill's welcome bonus can be used with other promos

Cons

Punters get more elsewhere: Rival bookmakers offer more free bets for the same stake
Limited payment options: Qualifying deposits are restricted to debit cards only

Sports betting options at William Hill

You've registered as a new player at William Hill and deposited and placed a qualifying bet, so you'll have three separate £10 free bets to use. The good news is that you won't be short of betting options. There's a fantastic sports betting variety available at William Hill.

Sports betting options at William Hill

In total, more than 30 sports are available to bettors, including all the main sports, such as Football and Horse Racing, plus leagues like NFL, NHL, MLB, and NBA. For most of the main sports, like Football and Tennis, there are loads of competitions available. Whether you like to bet on Premier League football or National League football, top-tier ATP tour events, or lower-level events, you'll certainly find what you're looking for at William Hill.

Here's a full rundown of the sports that can be bet on at William Hill:

  • 🏉Aussie Rules
  • 🏈American Football
  • 🏸Badminton
  • 🏀Basketball
  • 🥊Boxing
  • 🏏Cricket
  • 🚴Cycling
  • 🎯Darts
  • 🎮eSports (several)
  • ⛳Golf
  • 🏁Greyhound Racing
  • 🤾Handball
  • 🏇Horse Racing
  • 🏒Ice Hockey
  • 🏍️Motor Sport (several)
  • 🏉Rugby
  • 🎱Snooker
  • 🏓Table Tennis
  • 🎾Tennis
  • 🏐Volleyball

Within each sport, there are not only several competitions available but many markets too. Naturally, the more popular sports have more markets available. For example, each and every top football match, such as the Premier League or Champions League, has 100+ markets available. Again, you won't be short of choice.

Other William Hill promotions | New customer offers

In addition to William Hill’s £60 in free bets, this bookie has offers for poker, bingo and a wide range of casino games as well, including games with a live dealer. With the William Hill promo code for free spins means you can also get 10 free spins on Fishin' Frenzy by using the William Hill casino promo code.

Players can also get 100 free spins when depositing £50 daily. There's also a free daily bonus drop where players can get free spins if they can drop the ball in the correct zone.

William hill promotions

William Hill also offers bigger odds on every UK race with their Lengthen Your Odds to be used on single markets only. They also have extra places on horse racing, making the chance of winning through horse racing with them much higher.

Be sure to check out their top tipster free-to-play horse racing game too, where you select your horses and earn points with a chance to win a jackpot prize up to £5,000.

Another popular promotion with William Hill is their 2 Up market, where you are paid as a winner if your team in football takes a two-goal lead, even if they go on to lose the game.

William Hill Free £10 Promo Code

From time to time, William Hill offers customers a free £10 when entering a promo code. Account holders can find these codes directly on the William Hill site when logged in. Typically, after entering the promo code and after placing an initial bet or deposit, customers can get the free £10 to use on qualifying markets. It's important to log in and check your account regularly as the offers change frequently. Likewise, read the terms of the temporary offers to ensure you know what you're signing up for.

Is the William Hill Bingo Promo Code for New or Existing Customers?

William Hill Bingo often has dedicated promotions catering to new and existing customers. For new players, William Hill typically offers a welcome bonus where they might receive free bingo tickets or bonus funds upon sign-up and making a small deposit or spending a specific amount on bingo games.

For existing customers, promo codes may offer perks such as free bingo tickets, bonus spins on slots, or deposit match bonuses during special events or promotional periods. It’s important to check the terms of any bingo-specific promo codes to see if they apply to new sign-ups or regular players.

Ongoing promotions for existing players

There are a couple of interesting promotions available to existing customers right now. Firstly, the promo that allows players to boost the odds of accumulator bets containing three or more selections is particularly appealing.

Basically, this allows you to get bigger odds on acca bets that contain at least three legs, thus increasing your potential payout. There's also an accumulator insurance offer for existing players that allows you to insure accounts containing five or more selections, resulting in money back if the account loses by just one leg.

William hill existing customer offers

William Hill's promo code vs the competition

To determine just how good the William Hill welcome offer is, we compared it to what its competitors offer. The table below shows the results of our findings.

BookmakerDetails/OfferMin DepositMin OddsBonus to stake %
William HillBet £10 Get £40 in free bets + a £20 casino bonus£51/2600%
Bet365Bet £10 Get £30 in free bets£51/5300%
CoralBet £5 Get £20 in free bets£51/2400%
LadbrokesBet £5 Get £20 in free bets£51/2400%
BetfredBet £10 Get £50 in free bets£5Evens (2.0)500%
BetfairBet £10 Get £50 in free bets£5Evens (2.0)500%
Full T&Cs apply. Be gamble aware.

With a 600% profit in betting funds, the William Hill sign-up bonus is clearly a very good offer. Of those listed in the table above, only Betfred and Betfair come close. However, other offers still have their merits.

Ladbrokes and Coral, for example, both only require a £5 bet to unlock their welcome offers. Also, both pay out £20 in free bets. In Ladbrokes case, this is four £5 free bets, whereas Coral’s free bet is a £20 single. They are the same value, so it is up to you which one you prefer: four little bets or one large bet.

William Hill’s banking methods – deposits, withdrawals, limits & delays

At William Hill, all deposits are processed instantly. Withdrawal times and limits can vary, though. See the table below.

Payment methodDepositsWithdrawalsWithdrawal TimeMin DepositMax DepositMin WithdrawalMax Withdrawal
Visa✅ Yes❌ No1-4 hours£5£99,000£5£33,000
Bank transfer✅ Yes✅ Yes3-5 days£10£10,000£25£100,000
PayPal✅ Yes✅ YesSame day£10£5,500£10£5,500
Apple Pay✅ Yes✅ YesN/A£5£99,000N/AN/A
Neteller✅ Yes✅ YesSame day£10£25,000£5£25,000
ecoPayz✅ Yes✅ YesSame day£10£8,400£5£300,000
Skrill✅ Yes✅ YesSame day£10£80,000£5£80,000
Cash vouchers (William Hill Cash Direct)✅ Yes❌ NoImmediate£10£5,000£10£9,999

William Hill’s reputation as a bookmaker

William Hill has been operating as a retail bookmaker since 1934, making it one of the oldest sports betting operators in Europe. The bookmaker can be downloaded as a desktop app on your computer or on the Google Play Store or App Store.

William Hill has operations in various countries and has, within the past few years, moved into the growing North American betting market until being acquired by Caesars. Here are the countries where you can bet with William Hill:

  • Andorra
  • Austria
  • Iceland
  • Latvia
  • Luxembourg
  • Malta
  • Spain
  • United Kingdom
  • Norway
  • Argentina
  • Egypt
  • Gibraltar
  • Ireland
  • Liechtenstein
  • Macedonia
  • Moldova
  • Slovakia
  • Sweden
  • Australia
  • Finland
  • Hungary
  • Italy
  • Lithuania
  • Malaysia
  • Montenegro
  • Slovenia
  • Ukraine

William Hill is also licensed under the UK Gambling Commission under account number 39225, and its headquarters are in Gibraltar.

SourceRatingNumber of ReviewsNumber of DownloadsUser Comments
Google Play Store4.3/528k reviews1M+ downloads“So far I really like the app. easy to navigate and very responsive. However, I was emailed a promotion and denied it when I followed the link to the app”

William Powell – 4/5
App Store4.7/5162,156 reviewsInformation not available“Been using WH for a while. Good enough for my needs but I am getting more and more frustrated with trying to lay a bet and finding that there are no odds offered. I bet a lot on the golf but am aggravated because WH rarely offer anything on ladies golf”

– 2/5
Trustpilot2/55,721 reviews“William Hill online Casino is One of my favourite Casino great games highly Professional staff very friendly very helpful customer service fast withdrawals fair games”

Haq Nawaz – 5/5
William hill app

Check out our extensive review & download guide of the William hill app.

What to do if the William Hill sign up code doesn’t work

If your William Hill promo code is not working, please check out the customer service options listed on this page. You can contact William Hill via live chat, email, social media or phone them too. Live chat is normally the easiest and quickest option, as the agent you are talking to has access to your account there and then, and the wait time seems to be less from our experience.

If you are unsatisfied with your experience with William Hill and your inability to correctly use the William Hill promo code with no deposit, take a look at bet365. This bookmaker has some of the best promotions and sports betting options around, including best odds guaranteed for all UK and Irish horse racing.

William Hill’s customer service information

As mentioned, live chat is usually the best option for contacting customer service. We found that the waiting time was a little less in this method than waiting on the phone. We contacted their live chat on two different days to gauge the most out of this process.

One day, we waited just three minutes, and the other almost instantly brought us onto live chat. Ultimately, it depends on the time of day and the day itself.

Here are the options you can use for customer service:

  • 📞 Phone: Call 08705 181715
  • 📧 Email: customerhelp@williamhill.co.uk
  • 💻Online: Visit the William Hill customer support webpage
  • 𝕏 Twitter: @willhillhelp
  • 💬 Live Chat: http://wh.bet/LiveChat

William Hill FAQs

How can I withdraw my winnings with William Hill?

With William Hill, you can withdraw your winnings through PayPal, bank transfer, online banking and Apple Pay.

Is William Hill legit?

William Hill has been offering retail sports betting since 1934. It has since become one of the most reputable sports betting operators in the world, and its operations have now expanded into North America.

What can I use the William Hill welcome offer on?

William Hill hands the £60 in free bets in the form of £40 to use on sports betting markets and £20 to use on William Hill Vegas.

Can I cashout my William Hill bonus?

Each William Hill promotion has a wagering requirement, meaning you may need to play through each promotion more than once. These, however, are listed above, and this information is also available in their terms and conditions.

Summary of the William Hill promo code

I think the William Hill promo code 2024 is one of the best around. Most bookmakers are not offering as much as £60 in free bets, so this instantly puts them ahead of their competitors.

The only issue I had was how the offer is split into £40 sports bets and £20 free bets for William Hill Vegas. Although this still equals free bets, not everyone plays with a casino and would prefer to bet on sports.

Ultimately, you have to bet on sports to get casino free bets. It doesn’t make much sense, but nevertheless, £40 in free bets is a fantastic welcome offer that any new William Hill player should use. And, at the end of the day, you only need to wager £10 by using the William Hill code for free spins.

Within each sport, there are not only several competitions available, but also many markets. Naturally, the more popular sports have more markets available. For example, each and every top football match, such as the Premier League or Champions League, has over 100 markets available. Again, you won't be short of choice.