Great Britain's Dina Asher-Smith did not hide her emotions as she was forced to accept a fourth-placed finish in the women's 100m final at the World Athletics Championships in Eugene.
The 2019 silver medallist set the fastest time in the heats with 10.84 seconds and marginally improved on her time with 10.83 in the final - matching her own British record.
However, Asher-Smith's efforts were not enough to secure a podium finish, as Jamaica's Shelly-Ann Fraser-Pryce (10.67) stormed to her fifth world title in the event.
It was a clean sweep for Jamaica in the women's 100m, as Shericka Jackson (10.73) clinched the silver medal while Elaine Thompson-Herah (10.81) pipped Asher-Smith to bronze.
"It sucks. So close but we've got the 200m which I'm definitely very fired up for," Asher-Smith told BBC Sport after the race. "It was a crazy final, I think you had to run 10.96 to get in.
"Happy with my performance, just fourth, I know! It's really great to be up there in this kind of era when first is 10.6, second is 10.7 and 10.8 doesn't get you a medal, that's crazy. It's amazing but again, I'm annoyed.
"I really couldn't fault it but I'm so gutted that it didn't get me on the podium. I was so close. But that's just champs. I'm upset.
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"It's been an interesting season for me so far. I've been in physical shape for a bit but I've had some life things that I'll probably talk about more after the 200m. I needed to make sure my mind was actually in the race rather than with my family or here.
"We're looking to keep going faster throughout the summer into Commonwealths and Europeans. But I definitely came here with an eye to get on to the podium."
Meanwhile, reigning world heptathlon champion Katarina Johnson-Thompson began the defence of her title seeking to consign her injury woes to the past, and she now sits sixth after four events.
Johnson-Thompson could only place fifth in her 100m hurdles heat with 13.55 seconds and ranked the same in the high jump by clearing the 1.83m mark.
The 29-year-old also finished as the fifth strongest in her shot put group with 12.92m before ending her day on a high with the second-fastest time in the 200m, posting 23.62 seconds.
Johnson-Thompson has 3,798 points to her name as Belgium's Nafissatou Thiam leads the way with 4,071 before the conclusion of the heptathlon with the long jump, javelin and 800m on Monday.
Meanwhile, GB's Joshua Zeller placed fifth in the men's 110m hurdles final with a time of 13.33 seconds, and Patrick Dever was 23rd in the 10,000m with 29:13.88, as Uganda's Joshua Cheptegei (27:27.43) defended his world title.
There was also a clean sweep for the USA in the men's shot put final, as Ryan Crouser won the gold with 22.94m as Joe Kovacs (22.89) and Josh Awotunde (22.29) took silver and bronze respectively.
