Body-painted model unveils new Ayr United shirt

Ayr United have shunned the traditional kit launch by leaving their players and the new shirt itself out of their official images of the new strip.

The Scottish League One side released images of model Ellis Cooper posing topless with the new home shirt painted on her.

The club's kit sponsors Bodog shared one of pictures on their Twitter feed:

Not sure it will stand up to a severe downpour but the new #AyrUtd kit looks pretty decent. #newkit #kitsout #Bodog pic.twitter.com/3HeLqkg5dy

— Bodog UK (@BodogUK) July 31, 2014

Ayr finished fourth in the division last season.