ITV has announced that episodes of Coronation Street and Emmerdale will be released first on the ITV Hub for four weeks during the delayed Euro 2020 tournament.
Both soaps will still be broadcast on ITV but the timing of football matches will wreak havoc with their regular slots in the schedule.
As a result, the broadcaster will make each week's episodes available in full on ITV Hub every Monday morning for a month starting on June 14.
The move echoes that of the BBC and EastEnders, which will be released weekly on iPlayer for three weeks while the early stages of Euro 2020 play out.
© ITV
Iain MacLeod, exec producer on Corrie, said: "There are loads of key rivalries across the Cobbles this summer and I think it will be like following your favourite team - there will be times where they let you down, make mistakes and maybe score a few own goals.
"But you'll back them till the end and woe betide anyone else who criticises them.
Given how exciting the stories are, it's great that fans will have the chance to binge watch all the episodes on ITV Hub at the start of each week - as with football, sometimes when it's an exciting face-off, you really want extra time."
Key storylines on Corrie will include Fiz and Tyrone battling for custody of their kids, Johnny selling the Rovers in the wake of Jenny's fling with Ronnie and the continuing fallout of Seb's murder.
Meanwhile, on Emmerdale, Meena's plans are interrupted when Jacob returns to the village, Faith fears her cancer has returned and Kim's determined to discover the truth about who's been poisoning her.
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