The team were criticised for their body language before last Sunday's 4-0 defeat to Liverpool at Anfield.
The loss contributed to figures of just two wins in the North London outfit's last six games.
"They shouldn't need anyone to motivate them," Sherwood told reporters in Friday's press conference. "I never needed motivating to play football. If you need motivating then you shouldn't be in this game.
"You've got 35,000 fans coming to cheer you on. It's all about pride now and getting the maximum points possible between now and the end of the season.
"We have to make sure we play with pride and give the great fans that Tottenham have 100% all of the time."
Spurs will take on struggling Sunderland at White Hart Lane on Monday.